Please use this identifier to cite or link to this item:
https://thuvienso.dau.edu.vn:88/handle/DHKTDN/6041Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Philip, Kotler | - |
| dc.date.accessioned | 2014-10-31T03:21:11Z | - |
| dc.date.available | 2014-10-31T03:21:11Z | - |
| dc.date.issued | 2001 | - |
| dc.identifier.uri | https://thuvienso.dau.edu.vn:88/handle/DHKTDN/6041 | - |
| dc.description.abstract | Content: Marketing in the Twenty-first century. Winning marktes through strategic planning, implementation, and control. Scanning the Marketing environment. Developing new market offerings..... | vi |
| dc.language.iso | en | vi |
| dc.publisher | University of Phoenix | vi |
| dc.subject | Quản trị Marketing | vi |
| dc.title | Quản trị Marketing | vi |
| dc.type | Book | vi |
| Appears in Collections: | Quản trị kinh doanh | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Quản trị Marketing.pdf Restricted Access | 3.17 MB | Adobe PDF |  View/Open Request a copy |
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