Please use this identifier to cite or link to this item:
https://thuvienso.dau.edu.vn:88/handle/DHKTDN/6253| Title: | International marketing management |
| Authors: | Claes, Marianne |
| Keywords: | International Marketing Management |
| Issue Date: | 2008 |
| Abstract: | Consiting of: ntroduction, select a country and a region, information garthering and marketing research, choosen an entry strategy, strategy processes and tools, marketing organzation and controls systems, international protection brands. |
| URI: | https://thuvienso.dau.edu.vn:88/handle/DHKTDN/6253 |
| Appears in Collections: | Ngoại Văn |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| International marketing management.2205.pdf | 1.24 MB | Adobe PDF |  View/Open |
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